Tuesday, December 7, 2010

"The Premium Beer at a Popular Price."

The story of Pabst began in 1844 when German immigrant Jacob Best and his four sons opened a brewery in Milwaukee. Philip Best (one of Jacob's sons) eventually was appointed to head the brewery's main branch in Chicago. It was there that Philip's daughter, Maria, met steamship captain Frederick Pabst. After their marriage in 1862 Frederick Pabst bought half the interest in the brewing company and shortly thereafter was named the company's president.

The quality of their efforts was quickly seen. In 1876, Pabst won both the highest awards for bottled beer and a gold medal. In 1878 at a Paris world's fair, Pabst again won more medals. This led to the creation of the famous "Blue Ribbon" label.




Pabst Blue Ribbon, Chicago Illinois 1946

Ileen Goodman 37 Ford, Pabst Blue Ribbon



This is the original Pabst Blue Ribbon Beer. Nature's choicest products provide its prized flavor. Only the finest of hops and grains are used. Selected as America's Best in 1893.
—Quote from PBR label, referring to the award it received at the 1893

Pabst Blue Ribbon one of the few Classic America beers, before it was associated with hipsters it was associated with the blue collar days of the 40 thru 60s. One of the few beers that made it threw the great depression along with the anti-german propaganda of the 40's 



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